A NEW Global Dream After #COVID19!

A NEW Global Dream After #COVID19!

A lot of persons say that COVID19 is putting the final word on the dream of a globalized world. That it will make nations close on their selfishness and put a stop to the technological innovation run that has been reshaping the world in the last 30 years. Meanwhile...
Local Shops & COVID

Local Shops & COVID

Shops all across the world are failing. They have been working for decades in a simple way: persons come, see their products and buy. But when a pandemic hits they have to close, persons don’t come and nobody buys. Now they have 2 choices: hope for a miracle or...
Time, Money or Relations?

Time, Money or Relations?

So it’s time to invest in communication but: I don’t have money! So let me clear this out fast: you don’t need big money to have great communication. There are many ways to “invest” in communication for your SME, you may try money or:...
Keep it Human

Keep it Human

Stop the cold emails, stop the call-center phone calls, you are not talking to bots, you are interacting with persons. Yes, I know, you don’t have time and/or money for 1to1 marketingYes, of course, is easier to set automation systemsYes, all the big GURUS say...
Content is king, but interactions have the power

Content is king, but interactions have the power

Yes, by now you should know it #InteractionsMatter, but there is more. Interactions don’t “only matter” they are everything. They have the power to make or break your business. The quality of an interaction sometimes may even be more important than...